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Old 06-22-2012, 01:43 AM
YMC YMC is offline
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Default Where are directories going? - Is not one doing anything really new?

We've all by now probably heard about the David's plan to integrate Facebook with phpLD. While it is something that hasn't been done before, I'm not sure it is all that different than OpenID. I hope it's successful but I admit I am not a fan of using a login from one site to log into another; which is why I don't use OpenID either.

I've been in the directory biz since 2006 and I can't say that there's been anything done that I would say has been revolutionary or inspiring done by the script makers or directory owners. Sure, there's been some changes, but nothing truly out of the box that made sense. (There's been some new things tried but they were generally predictable failures based on the lack of depth to the idea.)

My php skills are not worth mentioning so it would be hard, even if I had the idea to try, for me to be a true innovator. I think Crafty Tips has always been unique with the tips aspect but that's not really what I mean here.

In light of Panda, Penguin and the other upheavals caused by Google and their algorithm changes, we have done very little to innovate. Sure, Dan and others of us have beat the drum about quality but beyond that, how do we move beyond the simple categorization of sites into something really useful for both submitters and visitors?

BTW, if you hit the submit reply button and post about adding articles pulled from article directories, I'm gonna out you for the idiot that you are.
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Old 06-22-2012, 05:25 AM
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Most directory owners download or buy some generic directory software then slap a name on it pretending its different when its not. That is where the problem lies.

Should a directory be a link farm and look exactly the same as every other directory? Or should it actually serve a purpose for those who submit with an innovative concept that makes them different then the others?

The purpose of my directory is to maximize website owners potential through free advertising and #1st position in search results with any keyword phrases they want along with the ability to submit subpages and any kind of site whether gambling or adult.

There are some really cool and unique directories out there which are custom build and you can tell those are worth using. The ones that use the software all look the same, operate the same, and the only difference is a brand name nothing else.

I've done my fair share to help so far, spent many years working on my directory and just recently re-launched it into a new phase which is more effective overall then the previous versions. I have made $0 profit from it in 4 years but still going that is how dedicated I can be at something. I don't think I will quit anytime soon because there is nothing else on web like it and know it can be successful if enough people know it actually exists.

Getting noticed is hard thing to do on web and that is why my site exists, to help people just like me who need attention on web without all the bs in the way.
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Old 06-22-2012, 06:15 AM
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You don't have a directory Magnum - you have a free for all. No approval time or biased editors is just going to get your screens full of ...


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Please go away now and quit spamming your mess in my thread.
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Old 06-22-2012, 07:35 AM
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Originally Posted by MagnumDirectory View Post

Most directory owners download or buy some generic directory software then slap a name on it pretending its different when its not. That is where the problem lies.


@MagnumDirectory I must say this sounds like you are not following your own words. Not to be a dick or anything but, wow.

--------------------


@YMC I have not clue what you consider different. I sent my mom to your crafting tips directory. She enjoys it a lot. To her, that is different. Can you define your view of different? I don't pull articles from other sites. I do however critique many submissions that hit my directory. I like to think of my site as a review/directory.

If someone posts a site to my directory, should I not have the right to edit it with my own review? can I be honest? Or must I lie just because they submitted to me?

I get a listing that is for some ceremonial wedding set. They used a SEO company that just slammed keywords in their product. Does the company know how bad of work the SEO firm is doing for them? I doubt it. So, I write my piece. Am I at fault for reviewing the listing and saying "The quality looks about as good as you would expect for the price."

I think I am different. Before I got hit with the spam, I was VERY judgmental, I've since lightened up a bit. I feel different because I don't just edit a listing for content , I add my 2cents. If needed I really let them have it.

Am I different or wrong? No idea. I love giving my honest opinions on sites that submit to me though. I find it creepily fun

side note: I also have lots of ideas, but no php skills. If we only have a coder.

side note2: I think I am different does not mean I am
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Old 06-22-2012, 08:05 AM
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Thanks for the kind words drweb. The tips aspect of my site has made things interesting. I think people love them and hate them. It suspect some folks think I'm asking for their trade secrets in mixing the perfect shade of red that has become their trademark rather than something like how to clean their brushes or how they keep their paint fresh longer. If I ever talk to folks about making changes, they almost always assume that means I'm going to do away with the tips and quickly tell me not to. lol

Having an extra field that is not for an extended description, keywords or the other common things has made culling submissions much quicker.


As to something new. I'm not really sure what I have in mind. I just think that without some new innovation coming from within we are going to be left behind.

The one thing that's always been in the back of my mind is real search with the listings. Something similar to G's custom search but something that is far less sophisticated than their algorithm but offers to search the content of the sites listed. I realize that it would require either piggy-backing off of someone else's data or recreating it ourselves which may be way out of reach, resource-wise, for large general directories. It seems like GCS would work but their lack of instructions after all this time is ridiculous. I know, I've looked at both the free and paid options. Plus, I would rather have more control over the data and what is displayed.

Probably not all that revolutionary of an idea but I guess that I'm hoping there's someone out there working on something for their own site or that will be offered for sale to the rest of us that can make directories fresh again. Could be an expanded search feature or something else completely.

I don't know, maybe the rain's just got me in a weird place today.
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Old 06-22-2012, 09:39 AM
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YMC, I think it may be the rain I see your crafting tips as a very useful resource. I don't craft, but when people I know who do, I send them to you. I think that it is different and as long as you keep applying yourself you wont be left behind, ever. Bold statement I know. Look at this, I would rather send a person to you then simply say "Google it" I know anyone can just google it, but that will only return a small portion of what really matters. No matter how hard Google tries, when they return paid advertisements it is not necessarily the most relevant.


Here is a review I just did today, I had to delete the entire description cause some SEO genius decide that keyword spam was the best for the site. With a few Google searches and a look on Apples web store I seen it was a good product. Most people rated it useful. So I just wrote my own piece and tried to tie it into something I wanted to say for a bit.

http://secwh.com/unlistr-opt-out-of-email-lists/

I felt this was a pretty honest review. And I got to jab at the mass email marketeers.
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Old 06-22-2012, 11:22 AM
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Thank you so much for the positive words. I've not been too keen on the site lately. This last update has left it down about 25% traffic-wise. So not a happy camper. Didn't do a lot of link-building or content building last quarter so it's probably my own fault. But, it wounds the ego just the same.

Not bad on the writing. A little refinement and you could be a copywriter. If I may offer a suggestion...

All in the hopes of a higher click through rate, and the ultimate purchase of the junk.

perhaps.. rate and getting you to purchase their junk.
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Old 06-22-2012, 11:35 AM
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Quote:
Originally Posted by YMC View Post
Thank you so much for the positive words. I've not been too keen on the site lately. This last update has left it down about 25% traffic-wise. So not a happy camper. Didn't do a lot of link-building or content building last quarter so it's probably my own fault. But, it wounds the ego just the same.

Not bad on the writing. A little refinement and you could be a copywriter. If I may offer a suggestion...

All in the hopes of a higher click through rate, and the ultimate purchase of the junk.

perhaps.. rate and getting you to purchase their junk.

oh thanks. I am terrible at punctuation. I sometimes just throw commas and other randoms in because something inside me says ..hey do this.

Gonna fix it now.
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Old 06-22-2012, 12:55 PM
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I like the facebook idea, I do like that David tries to give phpLD users choices.

But I think the FB login has to remain an option. Some directories will find it worthwhile, whilst others will find it cumbersome.

I think a lot of the lack of innovation comes down to the fact that using a software that has a tonne of functionality already built into it, makes the owner lazy.

When scripts like phpLD were new, modders were hired by owners to alter things on the script to do things the way they wanted them.

Those were innovative changes, the popular ones which the scripts adopted and became standard release.

I think its the same with things like forum software. The majority of big innovations I've seen have been spam fighting and what not.

====

I think innovation is more likely to come from a new owner, with a custom back-end. They'll build it differently, it will operate differently and as a result it shows people a new way of thinking. When everything is always done the same, and talked about the same, in the same old circles, then obviously innocation stagnates.

====

I'd love to see people brainstorming ideas, and new ways to evolve. At the end of the day showcasing the content is the main prerogative of a directory. Putting in front of eyeballs content that wouldn't normally be seen by searching on a search engine.

A great directory to me offers a range of powerful functionality. Something like Yelp!, becomes a one-stop shop for restaurants/bars (I've never checked it out for other things but I bet it handles them great too).

Google can't tell you what someone thinks about a restaurant. They can give you a range of results after which you are going to have to do further digging and a tonne of time-wasting to find what you are looking for.

A directory, can have reviews, all the restaurants in one spot, and categorised down to type (BBQ, Asian, Fusion, Mexican --- whatever!)

Showcasing the content in a way that really provides the end user something useful (and the listed website an audience to connect to) is what will make directories stand up and be counted.

Fancy little facebook/twitter sharing buttons are as useless as the fake social media circles they are peddled in.

Content --- needs to be key, and it needs to be presented in a new and innovative way. The stale old category structure needs to be knocked down and rebuilt in a new way... The person that does it will be doing themselves and the industry a big favour.

Someone on another forum said directories have a specific type of format, and whilst I somewhat agree with that, I also don't agree with it. Forcing a directory to confirm to a structured format is what makes them stale and boring and easy to dismiss. It's the ones who try something new and different who stand out and appeal.

A suggestion was made to think of a directory like a blog... a hybrid of the two. Heck why not toss in some forum elements (discussion/ratings etc) and you end up with a totally new animal!

Innovation should be encouraged. Try something. If it fails, who cares. Try something else. Look how long it took for a company like Apple to become the powerhouse it is.

For years they built crap products and only survived via a very small fanbase. Heck they even got rid of Steve Jobs at one point. Left him in the wilderness from the company for something like a decade.

The bloke comes back to the company, and they innovate... New look laptops, and then boom the iphone and their fortunes change from struggling to leading the pack!

Those who never give up are the ones who make it to the top. Whose gonna try something new???

To sum up, the direction I think a directory should take is showcasing websites and information in a new, appealing way. Engaging the audience.

What does that involve? Good Content that is Categorised Effectively

Yup people are sick of those words and 99.9% of people have no idea what they mean, but those that do, will take the ball, and run with it... and score the touchdown!
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Old 06-22-2012, 01:14 PM
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@Dan what do you mean fake social media? Like when people buy "likes" or twitter followers or just using a script like Pligg or other clone scripts?
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